Supplement paper | ENDS research priority area* | Findings with tobacco control relevance |
---|---|---|
Zhu et al. 460 brands of e-cigarettes and counting: implications for product regulation2 | Policy; messaging; marketing; normalisation | Changes in product designs and promotional messages included in online e-cigarette marketing have implications for policy development |
Rose et al. The availability of electronic cigarettes in US retail outlets, 2012: results of two national studies3 | Marketing; policy | ENDS availability is associated with store and neighbourhood characteristics, with implications for retail sales and marketing policies that may also reduce tobacco-related health disparities |
Emery et al. Wanna know about vaping? Patterns of message exposure, seeking and sharing information about e-cigarettes across media platforms4 | Policy; messaging; marketing; normalisation | Specific demographic groups vary in exposure to, searching for, and sharing of e-cigarette-related information across media platforms, which has relevance for policies and counter-marketing efforts |
Huang et al. A cross-sectional examination of marketing of electronic cigarettes on Twitter5 | Policy; messaging; marketing; normalisation | Twitter is an important platform for commercial e-cigarette marketing, especially involving smoking cessation messages, with relevance for policies and counter-marketing efforts |
Pepper et al. Effects of advertisements on smokers’ interest in trying e-cigarettes: the roles of product comparison and visual cues6 | Marketing; messaging; policy | Certain message features of online e-cigarette ads stimulate smoker interest in trying e-cigarettes, with relevance for advertising restrictions |
Gourdet et al. A baseline understanding of state laws governing e-cigarettes7 | Policy; product definitions | Provisions of existing state laws and other regulations that restrict and regulate e-cigarette-related products vary widely, which may impact policy enforcement and inform new policy development |
Huang et al. The impact of price and tobacco control policies on the demand for electronic nicotine delivery systems8 | Marketing; industry action; policy | E-cigarette sales are sensitive to price changes, which may inform policies addressing ENDS marketing |
Cummins et al. Use of e-cigarettes by individuals with mental health conditions9 | Uptake; marketing; harm reduction; policy | High rates of e-cigarette use by a vulnerable subgroup of smokers, with implications for policies, counter-marketing efforts, and cessation interventions |
Schmitt et al. Research support for effective state and community tobacco control program response to electronic nicotine delivery systems1 | All | State tobacco control leaders express the need for ENDS-related research on priority topics, some of which may be addressed by the SCTC Research Initiative |
*Based on ENDS research priority areas catalogued by Schmitt et al.1
ENDS, electronic nicotine delivery systems; SCTC, State and Community Tobacco Control Research Initiative.