Table 1

Policies, description and effect sizes of Russia SimSmoke

PolicyDescriptionPotential effect sizes (%)*
Tax policyCigarette price index, taxes measure in absolute termsFor each 10% price increase:
3% reduction ages 15–17,
3% reduction ages 18–24
2% reduction ages 25–34, and
1% reduction ages 35 and above
Smoke-free air policies (first four policies are additive)
 Worksite total banBan in all areas
-Apply only to those who are currently working and work indoors. Adjusted to reflect the percent of workers in the agricultural sector
9.0% reduction
 Restaurants total banBan in all indoor restaurants in all areas3.0% reduction
 Bars and pubs banBan in all indoor areas of bars and pubs1.5% reduction
 Other places total banBan in 3 of 4 (malls, retail stores, public transportation and elevators)1.0% reduction
 Enforcement and publicityGovernment agency is designated to enforce and publicise the lawsEffects weakened by as much as 50% if 0 enforcement and publicity
Mass media campaigns (policies are mutually exclusive)
 Highly publicised campaignCampaign publicised heavily on TV (at least 2 months of the year) and at least some other media6.5% reduction
 Moderately publicised campaignCampaign publicised sporadically on TV and in at least some other media, and a local programme3.5% reduction
 Low publicised campaignCampaign publicised only sporadically in newspaper, billboard or some other media.1.0% reduction
Marketing bans (first three policies are mutually exclusive)
 Comprehensive marketing banBan is applied to television, radio, print, billboard, in-store displays, sponsorships and free samples10.0% reduction in prevalence,
12.0% reduction in initiation,
6.0% increase in cessation rates
  Total advertising banBan is applied to all media television, radio, print, billboard6.0% reduction in prevalence,
8.0% reduction in initiation,
4.0% increase in cessation rates
 Weak advertising banBan is applied to some television, radio, print, billboard2.0% reduction in prevalence and initiation only
 Enforcement and publicityGovernment agency is designated to enforce the lawsEffects weakened by as much as 50% if 0 enforcement
Warning labels (policies are mutually exclusive)
 StrongLabels are large, bold and graphic4.0% reduction in prevalence and in initiation, 10.0% increase in cessation rate
 ModerateCover 1/3 of package, but not bold and graphic1.5% reduction in prevalence
1% reduction in initiation, 5% increase in cessation rate
WeakLaws cover less than 1/3 of package, not bold or graphic1.0% reduction in prevalence and initiation rates, 2.0% increase in cessation rates
Cessation treatment policy
 Complete availability and provision of pharmaco- and behavioural treatments, quit lines, and brief interventionsNRT in stores w/out Rx, Varenecline by Rx, provision of treatments in all health facilities, quit line, 100% brief interventions with follow-up6.75% reduction in prevalence, 55% increase in cessation rate. No effect on initiation rates
 PT availabilityPT is available and NRT is available without prescription1.0% reduction in prevalence in the first year; 6% increase in cessation rate in all future years
 Treatment coverage policiesWith a high-level campaign2.25% reduction in prevalence; 12% increase in cessation rate in all future years. (In the absence of a campaign, effects are reduced 25%.)
 QuitlinesActive quitline0.5% reduction in prevalence in the first year; 5% increase in cessation rate in all future years
Youth access restrictions (policies are mutually exclusive)
 Strongly enforced and publicisedCompliance checks are conducted regularly, penalties are heavy, and publicity is strong: vending machine and self-service bans30.0% reduction for age <16 in prevalence and initiation only,
20.0% reduction for ages 16–17 in prevalence and initiation only
 Moderately enforcedCompliance checks are conducted sporadically, penalties are potent, and little publicity15.0% reduction for age <16 in prevalence and initiation only,
10.0% reduction for ages 16–17 in prevalence and initiation only
 Low enforcementCompliance checks are not conducted, penalties are weak, and no publicity3.0% reduction for age <16 in prevalence and initiation only,
2.0% reduction for ages 16–17 in prevalence and initiation only
  • *Unless otherwise specified, the same percentage effect is applied as a percentage reduction in the prevalence in the initial year and as a percentage reduction in initiation rate and a percentage increase in the cessation rate in future years, and is applied to all ages and both genders. The effect sizes are shown relative to the absence of any policy.

  • NRT, nicotine replacement treatment.