Warning label responses by country, survey wave, and educational level (weighted data)
| France | UK | Germany | The Netherlands | |||||
|---|---|---|---|---|---|---|---|---|
| Baseline survey (n=1540) | Follow-up survey (n=861) | Baseline survey (n=1643) | Follow-up survey (n=751) | Baseline survey (n=1515) | Follow-up survey (n=496) | Baseline survey (n=1668) | Follow-up survey (n=755) | |
| Warning salience (% noticed in past month) | ||||||||
| Low educational level | 86.4 | 82.0 | 86.7 | 90.3 | 78.8 | 71.3 | 88.4 | 77.9 |
| Moderate educational level | 85.7 | 84.8 | 86.1 | 91.6 | 80.2 | 70.2 | 86.7 | 77.3 |
| High educational level | 85.3 | 85.1 | 88.1 | 89.7 | 85.2 | 78.8 | 87.2 | 77.1 |
| Total group | 86.0 | 83.8 | 86.8 | 90.5 | 81.6 | 73.9 | 87.4 | 77.7 |
| Cognitive responses (% labels led to thinking) | ||||||||
| Low educational level | 90.0 | 87.3 | 63.0 | 69.3 | 71.1 | 68.1 | 61.3 | 42.7 |
| Moderate educational level | 89.1 | 81.2 | 67.0 | 73.9 | 63.3 | 50.0 | 61.5 | 43.6 |
| High educational level | 89.5 | 88.9 | 64.8 | 66.9 | 63.5 | 62.7 | 53.3 | 37.1 |
| Total group | 89.6 | 85.5 | 64.4 | 69.9 | 64.8 | 58.9 | 59.9 | 41.8 |
| Forgoing cigarettes (% labels led to forgoing in past month) | ||||||||
| Low educational level | 30.0 | 26.7 | 6.9 | 10.1 | 9.1 | 8.5 | 7.3 | 5.5 |
| Moderate educational level | 19.6 | 14.9 | 11.4 | 15.3 | 5.6 | 1.6 | 6.4 | 7.8 |
| High educational level | 12.2 | 12.1 | 9.7 | 14.5 | 7.9 | 4.7 | 6.6 | 8.5 |
| Total group | 22.7 | 19.1 | 8.6 | 12.3 | 7.3 | 4.2 | 6.8 | 7.0 |
| Avoiding warnings* (% labels led to avoidance in past month) | ||||||||
| Low educational level | 10.7 | 19.2 | 7.8 | 16.4 | 3.8 | 13.8 | 2.4 | 2.0 |
| Moderate educational level | 4.6 | 16.8 | 8.6 | 21.7 | 2.0 | 5.3 | 3.1 | 3.9 |
| High educational level | 3.8 | 13.6 | 11.2 | 15.4 | 1.8 | 1.9 | 1.6 | 3.4 |
| Total group | 7.2 | 16.9 | 8.6 | 17.6 | 2.3 | 5.7 | 2.5 | 3.3 |
*Question changed between baseline and follow-up for France and Germany.