Demographic and cigarette preference data for Waves 1 and 2
| Wave 1 (N=357) | Wave 2 (N=211) | |
|---|---|---|
| Gender | ||
| Male | 46.6% (n=162) | 41.6% (n=87) |
| Female | 53.4% (n=186) | 58.4% (n=122) |
| Cigarette preference | ||
| Factory-made (FM) | 68.3% (n=244) | 65.4% (n=138) |
| Roll-your-own (RYO) | 31.7% (n=113) | 34.6% (n=73) |
| Ethnicity | ||
| European (includes other) | 70.0% (n=242) | 69.4% (n=143) |
| Māori/Pacific | 30.0% (n=104) | 30.6% (n=63) |
| Age (years) | ||
| 18–24 | 23.0% (n=79) | 17.7% (n=35) |
| 25–34 | 30.2% (n=104) | 27.8% (n=55) |
| 35–44 | 17.2% (n=59) | 17.2% (n=34) |
| 45–54 | 18.0% (n=62) | 23.7% (n=47) |
| 55+ | 11.6% (n=40) | 13.6% (n=27) |
| Income (NZ$) | ||
| <20 000 | 25.6% (n=99) | 27.0% (n=55) |
| 20 000 ≤ x <30 000 | 12.4% (n=48) | 13.2% (n=27) |
| 30 000 ≤ x <40 000 | 8.5% (n=33) | 11.3% (n=33) |
| 40 000 ≤ x <50 000 | 8.5% (n=33) | 10.3% (n=33) |
| 50 000 ≤ x <60 000 | 9.6% (n=37) | 10.8% (n=22) |
| 60 000 ≤ x <70 000 | 7.0% (n=27) | 8.8% (n=18) |
| ≥70 000 | 18.1% (n=70) | 18.6% (n=38) |