Pack characteristics
| Pack characteristics | Bilaspur | New Delhi | Mumbai | Shillong | Aizawl | Kohima | Chennai | Kolkata | Total |
| Duty-free sign (yes) (%) | 0.00 | 0.00 | 0.13 | 0.00 | 17.85 | 0.00 | 0.00 | 0.00 | 0.99 |
| MRP indication (no) (%) | 2.71 | 0.32 | 0.66 | 0.00 | 35.87 | 0.00 | 4.66 | 0.19 | 2.70 |
| Graphic HWL present? (no) (%) | 0.59 | 0.35 | 0.20 | 0.00 | 23.14 | 0.00 | 3.56 | 0.00 | 1.68 |
| Textual HWL present? (no) (%) | 0.47 | 0.29 | 0.07 | 0.00 | 0.17 | 0.00 | 2.74 | 0.00 | 0.33 |
| 85% pictorial HWL Compliant? (no) (%) | 26.97 | 13.66 | 5.13 | 17.71 | 41.82 | 23.91 | 6.58 | 21.85 | 16.97 |
| Sample size | 849 | 3447 | 1521 | 1502 | 605 | 276 | 730 | 2133 | 11 063 |
HWL, health warning label.