Availability of heated tobacco product by major cigarette company and country of availability (January 2018)
Company | Product | Year launched | Countries/comments |
British American Tobacco | iFuse* glo | 2015 2016 | Romania, Japan, Switzerland, Canada, South Korea, Russia. |
China National Tobacco Corporation/State Tobacco Monopoly Administration (STMA) | Not reported | Not launched | A few of the companies claim to have over 30 patents of HTP and continue to be engaged in research and development of these products. But none yet are in the market. |
Imperial Brands | Not reported | Not launched | Focusing on e-cigarettes at the moment, claims to have options to launch when it deems that time is right. |
Japan Tobacco International | Ploom TECH† | 2016 | Japan, Switzerland. |
KT&G Corp | lil | 2017 | South Korea |
Philip Morris International‡ | IQOS TEEPS§ | 2014 Not yet launched | Canada, Guatemala, Colombia, Czech Republic, Denmark, France, Germany, Greece, Israel, Italy, Kazakhstan, Lithuania, Monaco, Netherlands, Poland, Portugal, Romania, Russia, Serbia, Slovak Republic, Slovenia, Spain, Switzerland, Ukraine, United Kingdom, South Africa, South Korea, Japan, New Zealand. |
Source: Bialous and Glantz.49
*It is unclear that iFuse will remain in the market in Romania, where glo was introduced in 2018.
†Ploom TECH is described as a hybrid between an HTP and a vaporiser. It is to be used with Mevius capsules. Mevius is one of JTI’s best-selling cigarette brands. The capsules contain tobacco that are then heated by vapour.
‡PMI website states that it is developing a new heated nicotine delivery product that has no tobacco, STEEM, among other ‘reduced risk’ products.
§We do not know what TEEPS stands for, it is not included in the product’s description (https://www.pmi.com/smoke-free-products/teeps-carbon-heated-tobacco-product).
HTP, heated tobacco product; JTI, Japan Tobacco International;PMI, Philip Morris International.