Table 1

Sample profile

CharacteristicSmokers
(n=425)		Non-smokers
(n=390)
No%No%
Gender
 Male16839.511529.5
 Female25760.527570.5
Age
 18–2115135.517645.1
 22–2527464.521454.9
Ethnicity
 NZ European/other29268.731179.7
 Māori10023.55213.3
 Pacific337.8276.9
Education*
 Low22853.620652.8
 Medium9422.17719.7
 High10324.210727.4
Smoking status†
 Daily smoker26662.6
 Non-daily smoker15937.4
 Former smoker16642.6
 Never smoker22457.4
Smoker characteristics
Heaviness of smoking‡ Smoked capsule
 Light smoker23655.5 Yes21851.3
 Moderate smoker14834.9 No/do not know20748.7
 Heavy smoker419.7
Made quit attempt
Usual cigarette type Last 6 months19144.9
 Factory made22653.2 More than 6 months11928.0
 Roll-your-own11426.8 No11527.1
 Both8520.0
Quit likelihood§ 4255.3
Usual cigarette flavour
 Unflavoured/regular32576.5
 Menthol7918.5
 Other (mostly rum)215.0

  • ↵*Low education=no formal qualification or high school qualifications only. Medium education=certificate or diploma below bachelor’s level. High education=university degree.

  • ↵†Daily smoker=smoke every day; non-daily smoker=smoke at least once a month; former smoker=used to smoke but do not smoke now; never smoker=have never smoked regularly.

  • ↵‡Heaviness of smoking based on Heaviness of Smoking Index (HSI) created from items 1 and 4 of Fagerstrom’s Test for Nicotine Dependence; namely, ‘How soon after you wake up do you smoke your first cigarette?’ and ‘How many cigarettes do you smoke a day?’. Light smoker=HSI values 0 and 1; moderate smoker=HSI values 2 and 3; heavy smoker=HSI values 4, 5 and 6.

  • ↵§Mean value on an 11-point scale from 0=no chance, almost no chance and 10=certain, practically certain.

  • NZ, New Zealand.