Level of implementation | Tobacco taxation | Smoke-free environments* | Bans on advertising, sponsorship and promotion |
Minimal | <30% of retail price is tax | ≤2 public places covered by smoke-free legislation | Absence of ban OR ban that does not cover national television, radio and print media |
Partial | 30%–60% of retail price is tax | 3–7 public places covered by smoke-free legislation | Ban on national television, radio and print media |
Comprehensive† | >60% of retail price is tax | All public places covered by smoke-free legislation | Bans on all forms of direct and indirect advertising |
*The global tobacco control reports list seven specific public places that may be covered by smoke-free legislation, with an eighth category for ‘all other public places’.
†Comprehensive refers to the level of implementation reached by the top third of parties for that measure (rather than ‘best practice’).