Reasons for first trying JUUL among tobacco users aged 18–54 years who had ever used JUUL (n=263)
| n | Reasons for first trying JUUL | ||||||||||
| Trying to quit smoking | Family or friends using | Appealing flavours | Strong nicotine content | Interesting product design | |||||||
| Wt. % | Pp-value | Wt. % | p-value | Wt. % | p-value | Wt. % | p-value | Wt. % | p-value | ||
| Total | 263 | 37% | 32% | 28% | 27% | 13% | |||||
| Age | |||||||||||
| 18–24 years | 117 | 20% | 0.077 | 44% | 0.001 | 27% | 0.052 | 18% | 0.056 | 20% | 0.252 |
| 25–34 years | 120 | 47% | 14% | 35% | 38% | 8% | |||||
| 35–54 years | 26 | 35% | 66% | 6% | 12% | 20% | |||||
| Race | |||||||||||
| White, non-Hispanic | 161 | 41% | 0.333 | 35% | 0.515 | 27% | 0.232 | 25% | 0.176 | 13% | 0.245 |
| Black, non-Hispanic | 32 | 36% | 30% | 41% | 24% | 27% | |||||
| Other, non-Hispanic | 28 | 14% | 27% | 51% | 13% | 19% | |||||
| Hispanic | 42 | 25% | 19% | 15% | 51% | 3% | |||||
| Gender | |||||||||||
| Male | 160 | 38% | 0.626 | 31% | 0.626 | 30% | 0.344 | 33% | 0.024 | 15% | 0.166 |
| Female | 103 | 33% | 36% | 22% | 13% | 8% | |||||
| Education | |||||||||||
| No HS diploma | 16 | 55% | < 0.001 | 27% | 0.086 | 0% | 0.022 | 5% | 0.532 | 10% | 0.987 |
| HS graduate or equivalent | 57 | 15% | 46% | 28% | 25% | 13% | |||||
| Some college | 91 | 25% | 39% | 18% | 34% | 14% | |||||
| BA or above | 99 | 66% | 13% | 46% | 26% | 14% | |||||
| Employed | |||||||||||
| Working | 203 | 39% | 0.379 | 29% | 0.193 | 30% | 0.333 | 31% | 0.070 | 12% | 0.577 |
| Not working | 60 | 28% | 44% | 20% | 14% | 18% | |||||
| Perceived health | |||||||||||
| Excellent | 99 | 64% | 0.014 | 23% | 0.269 | 34% | 0.421 | 19% | 0.205 | 9% | 0.419 |
| Very good | 88 | 28% | 42% | 22% | 30% | 17% | |||||
| Good | 55 | 17% | 24% | 48% | 12% | 9% | |||||
| Fair | 16 | 34% | 43% | 15% | 34% | 29% | |||||
| Poor | 4 | 31% | 24% | 0% | 68% | 0% | |||||
| Do you now smoke cigarettes…?* | |||||||||||
| Every day | 144 | 50% | 0.015 | 23% | 0.019 | 28% | 0.332 | 33% | 0.044 | 8% | 0.019 |
| Some days | 76 | 29% | 36% | 37% | 18% | 27% | |||||
| Not at all | 30 | 7% | 70% | 14% | 4% | 8% | |||||
| Do you now use ENDS…?* | |||||||||||
| Every day | 127 | 41% | 0.556 | 23% | 0.062 | 35% | 0.059 | 40% | 0.030 | 11% | 0.209 |
| Some days | 103 | 36% | 35% | 27% | 18% | 21% | |||||
| Not at all | 28 | 21% | 63% | 4% | 3% | 5% | |||||
| Do you now use CLCCs…?* | |||||||||||
| Every day | 103 | 59% | 0.024 | 7% | < 0.001 | 41% | 0.028 | 41% | 0.040 | 6% | 0.139 |
| Some days | 83 | 30% | 33% | 34% | 18% | 20% | |||||
| Not at all | 52 | 18% | 72% | 8% | 12% | 21% | |||||
| Quit attempt in the last 12 months† | |||||||||||
| Yes | 145 | 63% | < 0.001 | 19% | 0.109 | 41% | 0.009 | 24% | 0.281 | 13% | 0.463 |
| No | 50 | 11% | 40% | 13% | 40% | 7% | |||||
| Planning to stop smoking within the next 30 days† | |||||||||||
| Yes | 124 | 60% | 0.008 | 18% | 0.126 | 43% | 0.015 | 25% | 0.524 | 12% | 0.847 |
| No | 70 | 26% | 36% | 16% | 34% | 10% | |||||
Bolded values represent significant differences through χ2 analyses.
*Items were only asked of ever product users.
†Items were only asked of current smokers.
BA, Bachelor of Arts; CLCC, cigar, little cigar or cigarillo; ENDS, electronic nicotine delivery system; HS, high school.