Table 1

Juul flavour availability and name per country, underlaid with characteristic colour of the respective flavour pod

FlavourName by country
USACanadaUKItalyFranceGermany
MintMintMintGlacial MintMintMintMint
VanillaCrème BruleeVanillaRoyal CrèmeVanilleRoyal CrèmeRoyal Crème
MangoMangoMangoMango NectarMangoMangoMango
Tobacco IVirginia TobaccoVirginia TobaccoRich Tobacco
Tobacco IIClassic Tobacco*Golden TobaccoGolden TobaccoBlond Royal
FruitFruitFruit†
CucumberCool CucumberCool Cucumber
MentholMenthol*
BerryAlpine Berry
AppleApple OrchardPommeApple
Nicotine concentrations in weight-%
FlavourUSACanadaEU (UK, Italy, France, Germany)
Labelled53531.51.7%
Measured
Mean (95% CI)
5.3 (0.1)3.1 (0.1)4.9 (0.4)2.9 (0.3)1.5 (0.3)1.5 (0.0)
n182418151860
  • ‘–’ denotes no availability of that flavour in May–June 2019. Below: Labelled nicotine content in weight-%, measured nicotine content in weight-%, and sample size. Mean (95% CI) shown.

  • *US flavour only available at 5% nicotine.

  • †Canada availability only 1.5% and 5% in May–June 2019.