Table 3

Exposure to components of smoke-free film rules and ever smoking in the study population

Compliance to smoke-free film rulesn (%)Ever smoker (%)Crude OR
(95% CI)
P valueAdjusted OR* (95% CI)P value
AV disclaimer at the start of the film0.0390.022
 No7171 (18.5)192 (2.7)1.2 (1.0 to 1.4)1.3 (1.0 to 1.5)
 Yes31 527 (81.5)715 (2.3)11
Health spot at the start of the film0.8610.969
 No2463 (6.4)59 (2.4)1.0 (0.8 to 1.3)1.0 (0.7 to 1.4)
 Yes36 235 (92.2)848 (2.3)11
Health spot in the middle of the film0.1090.391
 No3234 (8.4)89 (2.8)1.2 (1.0 to 1.5)1.1 (0.9 to 1.5)
 Yes35 464 (91.6)818 (2.3)11
Any static warning messages0.3290.346
 No223 (0.6)3 (1.3)0.6 (0.2 to 1.8)0.5 (0.1 to 2.1)
 Yes38 475 (99.4)904 (2.3)11
COTPA-compliant static warning messages0.4150.261
 No7944 (20.5)196 (2.5)1.1 (0.9 to 1.3)1.1 (0.9 to 1.4)
 Yes30 754 (79.5)711 (2.3)11
  • *All p<0.05 after adjustment for age, gender, father’s education, family members smoking, friends smoking, wealth quintile, rebelliousness, self-esteem and school performance.

  • AV, audiovisual; COTPA, Cigarettes and Other Tobacco Products Act.