Table 3

Cessation rates required to achieve the tobacco-free ambition (TFA) by 2030 in England, according to different initiation and relapse rates

ScenarioHEQhighHEQinterHEQlowTotal
Cessation rate required to achieve TFA
Status quo projection by 203012.0%6.7%7.3%8.0%
Target projection by 2030:
 Initiation and relapse rate as in 201611.2%9.2%18.2%13.5%
 20% reduction in initiation rate11.2%9.0%16.9%13.0%
 20% reduction in relapse rate10.5%8.2%16.4%12.3%
 20% reduction in initiation and relapse rate10.5%8.1%15.1%11.7%
 40% reduction in initiation rate11.2%8.9%15.4%12.3%
 40% reduction in relapse rate9.8%7.4%15.0%11.3%
 40% reduction in initiation and relapse rate9.8%7.2%12.4%10.2%
 60% reduction in initiation rate11.2%8.7%13.9%11.7%
 60% reduction in relapse rate9.2%6.8%14.1%10.6%
 60% reduction in initiation and relapse rate9.2%6.4%10.2%8.8%
Average no of quitters required each year (x1000)
Baseline in 2016163114291568
Status quo scenario (during 2012–2016)10884204397
Target projection (during 2012–2016):
 Initiation and relapse rate as in 2016106111314530
 20% reduction in initiation rate106110306521
 20% reduction in relapse rate99104297499
 20% reduction in initiation and relapse rate99103289490
 40% reduction in initiation rate106109297512
 40% reduction in relapse rate9297281470
 40% reduction in initiation and relapse rate9296265453
 60% reduction in initiation rate105108289503
 60% reduction in relapse rate8691266443
 60% reduction in initiation and relapse rate8589243417
  • HEQhigh, high educational qualification; HEQinter, intermediate educational qualification; HEQlow, low educational qualification; TFA, tobacco free ambition.