Table 2

Tobacco impressions (in thousands) received by the population of 4-year to 24-year olds during the observation period by type of impression, type of channel, the programme’s genre, the nationality of the production and the time of emission

Type of impression
Any tobaccoExplicit useSmoke-free violationTobacco brand
Type of channel
 Broadcastn*17 356.65741.01136.01008.0
Average/hour†32.610.82.11.9
 Payn12 101.15117.41762.096.2
Average/hour14.86.22.20.1
Genre
 Animatedn8730.03985.01389.084.0
Average/hour25.211.54.00.2
 Filmsn3196.01212.0385.915.2
Average/hour10.74.11.30.1
 Seriesn769.2206.486.65.8
Average/hour4.01.10.40.0
 Realitiesn2724.0401.60.039.3
Average/hour59.58.80.00.9
 Soap operasn6372.03106.0801.90.0
Average/hour55.727.17.00.0
 Newsn6848.01801.0235.4959.4
Average/hour41.510.91.45.8
 Othern818.7146.40.00.3
Average/hour4.30.80.00.0
Production nationality
 Chileann15 723.45051.01001.0999.0
Average/hour39.212.62.52.5
 Non-Chileann13 734.35807.01898.0105.0
Average/hour14.46.12.00.1
Broadcast during minors protection schedule
 Yesn15 560.85841.01628.0965.5
Average/hour28.910.93.01.8
 Non13 896.95017.01271.0138.5
Average/hour17.16.21.60.2
Totaln29 457.710 858.12899.01104.0
Average/hour21.88.02.10.8
  • *Sum of all impressions received by 4-year to 24-year olds demographic group.

  • †Average number of impressions received per hour of programming by the 4-year to 24-year olds demographic group.