Table 1

JUUL Labs’ corporate promotion advertising expenditures by media type

MediaJUUL Labs: corporate promotion2018 (in US$)2019 (in US$)Per cent change
OnlineInternet display35 3494 025 44411 288
Mobile web12 0362 760 01122 831
Total 47 3856 785 45514 220
RadioLocal radio20 6331 956 6299383
National spot radio0955 354
Total 20 6332 911 98314 013
PrintNewspapers26 603 78018 228 919−31
National newspapers3 240 96417 304 627434
Hispanic newspapers0167 069
Magazines0418 840
Trade magazines63 415116 26883
Total 29 908 15936 235 72321
All media29 976 17745 933 16153