Table 4

Illicit market dynamics

Illicit market dynamicsMillion packs
Baseline illicit trade420
Price effect
 Reduction due to increased illicit price−43
Illicit trade accounting for all price effects377
T&T effects
 Previously illicit packs now detected because of T&T226
  Of which recovered due to T&T (now part of the economy segment)−170
  Of which reduced consumption due to higher prices−56
 Illicit market remaining151
  • T&T, track and trace.