Table 5

Scenario analysis: break-even marker price

T&T effectiveness (λ)
% change in net-of-tax price (a)−10R3.03R4.20R5.24
  • Each number represents the marker cost per pack that allows government to break even when implementing T&T at that cost, that is, additional revenue from T&T equals total cost of T&T. The highlighted cells present the minimum and maximum break-even marker costs.

  • T&T, track and trace.