Table 3

Variables associated with tobacco impressions received by people aged 4–24 years by type

Independent variablesDependent variables
Any tobacco impressionExplicit useSmoke-free violationTobacco brand
aOR†95% CIP valueaOR95% CIP valueaOR95% CIP valueaOR95% CIP value
Programme genre‡
 Animated3.21.1 to 3.2*4.81.1 to 22.0*25.63.5 to 187.3**-
 Film4.11.3 to 12.7*5.31.1 to 27.1*28.03.8 to 205.0**1.81.2 to 2.8**
 Series1.50.5 to 4.51.40.3 to 5.58.81.2 to 65.7*-
 Reality show1.10.3 to 4.20.30.1 to 1.6--
 Soap opera1.30.5 to 3.31.80.7 to 4.53.41.2 to 9.7*-
 News-documentaryReferenceReferenceReferenceReference
Production nationality
 Non-Chilean2.31.4 to 3.3**2.91.7 to 4.7**3.51.9 to 6.6**-
 ChileanReferenceReferenceReference-
Broadcast during minors protection schedule
 Yes1.50.8 to 2.71.60.8 to 3.11.70.8 to 3.73.30.4 to 28.1
 NoReferenceReferenceReferenceReference
  • *P<0.05; **P<0.001.

  • †Adjusted for all the variables in the table.

  • ‡The analysis included a category with all programmes of other genres. It is not reported in the table due to the great variety of programmes included that makes interpretation impossible.

  • §Genre category was eliminated from the analysis because there were no tobacco occurrences of this type in that category.

  • ¶Production nationality was eliminated from the analysis because of collinearity with film genre.

  • aOR, adjusted OR.