Countries | Tobacconomics tax scores | Brand segment | Brand name | Owned by TTC or domestic company | Tobacco company | Percentage change in real tax | Percentage change in net price | ||||||
2017 | 2018 | 2019 | 2020* | 2017 | 2018 | 2019 | 2020 | ||||||
Botswana | 4.13 | Value | Pacific Blue | Domestic | PCC | 9.5 | 4.3 | −17.3 | 43.8 | 16.6 | 9.2 | 20.2 | −66 |
Popular | Chesterfield Blue | TTC | JTI | 5.4 | 3.0 | −25.8 | 59.7 | −2.5 | 5.5 | 28.7 | −37.1 | ||
Craven A Menthol | TTC | BAT | 6.6 | 2.0 | −26.7 | 60.3 | 1.9 | 1.9 | 14.8 | −31.3 | |||
Rothmans Blue | TTC | BAT | 6.2 | 0.3 | −26.4 | 59.3 | 0.8 | −4.5 | 24.9 | −38.7 | |||
Premium | Marlboro Blue Ice | TTC | PMI | 10.3 | 2.3 | −30.6 | 70.4 | 15.5 | 4.6 | 23.3 | −25.3 | ||
Dunhill Menthol | TTC | BAT | 6.2 | 3.4 | −30.4 | 67.4 | 1.3 | 8.4 | 20.3 | −30 | |||
Camel Classic | TTC | JTI | 6.0 | 2.4 | −35.2 | 75.0 | 1.8 | 6.2 | 22.4 | −31.5 | |||
Ethiopia | 1.50 | Value | Nyala Filter | Domestic | NTE | N/A | N/A | N/A | 96.9 | N/A | N/A | N/A | −73.4 |
Business Royals | Illicit | ITC | N/A | N/A | N/A | 254.0 | N/A | N/A | N/A | 12.4 | |||
Popular | Benson & Hedges Filter | Illicit | BAT | N/A | N/A | N/A | 168.0 | N/A | N/A | N/A | 27.5 | ||
Winston Blue | TTC | JTI/NTE | N/A | N/A | N/A | 84.7 | N/A | N/A | N/A | −23.4 | |||
Rothmans Blue | TTC | BAT/NTE | N/A | N/A | N/A | 35.5 | N/A | N/A | N/A | −30 | |||
Premium | Marlboro Red | TTC | PMI/NTE | N/A | N/A | N/A | 21.9 | N/A | N/A | N/A | −35.1 | ||
Lesotho | 2.38 | Value | Sun White | Domestic | Sun Tobacco | 13.2 | 2.7 | 1.6 | 0.3 | −53.8 | 21.1 | 16.6 | −6.4 |
Popular | Peter Stuyvesant Filter | TTC | BAT | 15.0 | −1.3 | 1.7 | −0.3 | 1.5 | −22.8 | 6.1 | −6.6 | ||
Camel Activate | TTC | JTI | 14.9 | 2.1 | 3.0 | 0.0 | −2.4 | 0.9 | 17.2 | -3 | |||
Premium | Dunhill Courtleigh | TTC | BAT | 11.9 | −0.1 | 1.0 | −0.8 | −11.4 | −13 | −0.4 | −9.6 | ||
Madagascar | 1.88 | Value | Gauloises | TTC | Imperial Tobacco | N/A | N/A | N/A | 34.9 | N/A | N/A | N/A | 34.9 |
Popular | Parker and Simpson | TTC | Imperial Tobacco | N/A | N/A | N/A | 10.1 | N/A | N/A | N/A | 10.1 | ||
Premium | Lm | TTC | PMI | N/A | N/A | N/A | 18.4 | N/A | N/A | N/A | 18.4 | ||
Malawi | N/A | Value | Brothers Menthol | Domestic | VITL | N/A | −0.4 | −1.0 | N/A | N/A | −21.3 | −11.8 | N/A |
Ascot Filter | TTC | BAT | N/A | 1.6 | 2.5 | −4.8 | N/A | −5.8 | 10.8 | −41 | |||
Popular | Nyasa | Domestic | Nyasa | N/A | −22.8 | 7.6 | −2.5 | N/A | −79.5 | 69.8 | −28.4 | ||
Pall Mall Red | TTC | BAT | N/A | −4.7 | 13.7 | −5.8 | N/A | −32.6 | 56.5 | −30.5 | |||
Premium | Sino-ma | Domestic | Sino-Ma Lt. | N/A | 0.6 | −3.3 | 7.4 | N/A | −12.6 | −17.2 | 3.3 | ||
Peter Stuyvesant Blue | TTC | BAT | N/A | −2.9 | 0.3 | 12.6 | N/A | −20 | −9.5 | 16.9 | |||
Dunhill Master Blend | TTC | BAT | N/A | 3.2 | −1.7 | 7.3 | N/A | −6.5 | −14.1 | 4.4 | |||
Mozambique | 2.50 | Value | Caesar Blue | Domestic | BTC | N/A | N/A | N/A | 2.1 | N/A | N/A | N/A | −4.9 |
Popular | Pall Mall Blue | TTC | BAT | N/A | N/A | N/A | 0.8 | N/A | N/A | N/A | −3.9 | ||
Premium | Camel Classic | TTC | PMI | N/A | N/A | N/A | −5.0 | N/A | N/A | N/A | −9.5 | ||
Dunhill Double Capsule | TTC | BAT | N/A | N/A | N/A | −3.9 | N/A | N/A | N/A | −7.8 | |||
Namibia | 2.38 | Value | LD Blue | TTC | JTI | 2.9 | 0.4 | 2.1 | 1.0 | 32.2 | −24.7 | 12.7 | −20.8 |
Popular | Chesterfield Blue | TTC | PMI | 1.8 | 1.9 | 0.0 | 1.3 | 1.8 | 3.4 | −12.3 | −3.8 | ||
Craven A Menthol | TTC | BAT | 2.5 | 0.4 | 0.9 | 1.2 | 7.2 | −7.2 | −4.4 | -4 | |||
Camel Activate | TTC | JTI | 1.3 | 0.3 | −0.2 | 0.8 | −2.3 | −10.2 | −16.5 | −10.9 | |||
Premium | Marlboro | TTC | PMI | 1.9 | 0.9 | 0.7 | 2.2 | 2.3 | −2.9 | −4.5 | 3.6 | ||
Kent | TTC | BAT | 0.8 | 1.5 | 1.2 | 0.5 | −3.7 | 0.4 | −1.1 | -7 | |||
Nigeria | 1.25 | Value | Oris | Domestic | N/A | N/A | N/A | 33.0 | 12.6 | N/A | N/A | −8.5 | −26.1 |
Winston Blue | TTC | JTI | N/A | N/A | 47.1 | 22.8 | N/A | N/A | 5.4 | −2.1 | |||
Popular | London Menthol | TTC | BAT | N/A | N/A | 32.1 | 13.0 | N/A | N/A | -4 | −18.3 | ||
Dorchester St Moritz | TTC | JTI | N/A | N/A | 25.8 | 13.9 | N/A | N/A | −14.1 | −19.2 | |||
Premium | Dunhill Switch | TTC | BAT | N/A | N/A | 113.7 | −9.5 | N/A | N/A | 127.1 | −35.9 | ||
South Africa | 2.38 | Value | Atlantic Menthol | Domestic | Carnilinx | 1.5 | 2.4 | 2.7 | 1.0 | −12.1 | −43.8 | 80.7 | −17.5 |
Voyager Blue | Domestic | GLTC | 1.1 | 2.8 | 1.2 | 0.7 | −20 | −45.6 | 64.5 | −26.6 | |||
Pall Mall Red | TTC | BAT | 2.4 | 2.5 | 0.8 | 0.6 | 9.9 | −17.3 | −10.6 | −16.8 | |||
Popular | Chesterfield Blue | TTC | PMI | 1.5 | 3.6 | 1.9 | 0.3 | −1.7 | −2.4 | 5.5 | −9.8 | ||
Craven A Menthol | TTC | BAT | 2.7 | 2.9 | 1.3 | 0.8 | 8 | −7.9 | −0.1 | −4.3 | |||
Glamour Pinks | TTC | JTI | 1.2 | 3.2 | 2.2 | −0.1 | −2.9 | −5.5 | 6.8 | −10.5 | |||
Premium | Marlboro Gold | TTC | PMI | 1.1 | 3.5 | 1.5 | 0.4 | −3.3 | −3.6 | 1.3 | −6.1 | ||
Dunhill Courtleigh | TTC | BAT | 1.1 | 2.8 | 1.2 | 0.7 | 8.5 | −7.6 | −0.5 | −4.2 | |||
Camel Blue | TTC | JTI | 0.7 | 3.8 | 1.7 | 0.1 | −5.4 | −1.7 | 3 | −7.8 | |||
Tanzania | 0.75 | Value | Master | Domestic | Mastermind | N/A | 3.8 | 14.9 | −3.4 | N/A | 33.8 | 68.5 | 38.5 |
Popular | Chesterfield Remix | TTC | PMI | N/A | 1.3 | 5.7 | N/A | N/A | 12.5 | 22.3 | 43 | ||
Club Menthol | TTC | JTI | N/A | N/A | N/A | 10.7 | N/A | 29.3 | 22.2 | 38.5 | |||
Premium | Embassy | Domestic | TCC | N/A | 1.9 | 7.4 | 7.5 | N/A | 8.3 | 18.1 | 19.1 | ||
Dunhill Blue | TTC | BAT | N/A | N/A | 1.7 | 21.2 | N/A | N/A | 5.7 | 55.1 | |||
Camel White | TTC | JTI | N/A | N/A | 4.0 | 8.2 | N/A | N/A | 10.7 | 22 | |||
Zambia | 1.38 | Value | Guards Green | Domestic | RITCO | N/A | 0.9 | −2.6 | N/A | N/A | −104.3 | −13.5 | N/A |
Safari Menthol | TTC | BAT | N/A | −6.4 | −2.8 | N/A | N/A | −118.5 | −42.9 | N/A | |||
Popular | Peter Stuyvesant Blue | TTC | BAT | N/A | −0.6 | −4.7 | N/A | N/A | −9.3 | −12.9 | N/A | ||
Premium | Camel Blue | TTC | JTI | N/A | N/A | −3.2 | N/A | N/A | N/A | −5.8 | N/A | ||
Dunhill Switch | TTC | BAT | N/A | −1.8 | −4.4 | N/A | N/A | −7.9 | −8.1 | N/A | |||
Zimbabwe | 1.25 | Value | Remington Gold | Domestic | GLTC | 1.5 | −0.9 | −44.0 | −72.1 | 0 | 0 | −46.8 | −48 |
Ascot Toasted | TTC | BAT | 1.5 | −0.9 | −24.0 | N/A | 0 | 0 | 102.1 | N/A | |||
Popular | Pacific Blue | Domestic | PCC | −3.6 | 11.1 | −50.7 | −74.4 | −25.7 | 82.7 | −73.7 | −56 | ||
Madison Toasted | TTC | BAT | 1.5 | 20.8 | −36.4 | −83.6 | 1.1 | 94.5 | −23.7 | −91.9 | |||
Premium | Branson Mint | Domestic | PCC | 1.5 | 3.2 | −55.1 | −76.0 | 1.7 | 13.6 | −81.3 | −60 | ||
Newbury Filter | TTC | BAT | 4.7 | 0.1 | −21.2 | −81.6 | 12.9 | 2.3 | 29.9 | −90.8 |
Brands were allocated to producers based on desktop research conducted by the authors; sources included company websites, legal documents and media articles, among others. Errors and omissions are possible.
Authors’ own calculation using the African Cigarette Price (ACP) Project and WHO’s Global Tobacco Epidemic Report.
Yellow: undershifting, Blue: overshifting, Pink: percentage change in tax more than 20% (arbitrarily chosen). (For colour information, please refer to the online version).
BAT, British American Tobacco; GLTC, Global Leaf Tobacco Company; IB, Imperial Brands; ITC, Independent Tobacco Company; JTI, Japan Tobacco International; NTE, National Tobacco Enterprise; PCC, Pacific Cigarette Company; PMI, Philip Morris International; RITCO, Roland Imperial Tobacco; TCC, Tanzania Cigarette Company; TTC, transnational tobacco company; VITL, Vision international Tobacco Limited.