Using a multimethod approach, the authors conducted 4 studies to test life span hypotheses about goal orientations across adulthood. Confirming expectations, in Studies 1 and 2 younger adults reported a primary growth orientation in their goals, whereas older adults reported a stronger orientation toward maintenance and loss prevention. Orientation toward prevention of loss correlated negatively with well-being in younger adults. In older adults, orientation toward maintenance was positively associated with well-being. Studies 3 and 4 extend findings of a self-reported shift in goal orientation to the level of behavioral choice involving cognitive and physical fitness goals. Studies 3 and 4 also examine the role of expected resource demands. The shift in goal orientation is discussed as an adaptive mechanism to manage changing opportunities and constraints across adulthood.