Tobacco companies' creation of additional communication space: a content analysis of cigarette pack inserts and onserts
Objectives Pack inserts and onserts—removable items placed inside or on the outside of
packs—are a communicative strategy used by tobacco companies that provide them with …
packs—are a communicative strategy used by tobacco companies that provide them with …
Cultural appropriation on Marlboro packs in Mexico: ofrenda symbolism a cruel irony
It has been previously documented that the tobacco industry exploits culturally significant
symbols in its marketing practices. A 2009 Tobacco Control editorial showed how the …
symbols in its marketing practices. A 2009 Tobacco Control editorial showed how the …
[HTML][HTML] The problematic use of cultural symbols on Chinese cigarette packs
METHODS A total of 610 unique cigarette packs were collected in 2017 from five major
Chinese cities (Beijing, Guangzhou, Shanghai, Kunming, and Chengdu) following a …
Chinese cities (Beijing, Guangzhou, Shanghai, Kunming, and Chengdu) following a …
[HTML][HTML] 'Green Zing'and a selection of color concept descriptors on IQOS HEETS in Mexico
Flavored cigarettes, including flavor capsule cigarettes, are prominent in Mexico and in
many other countries1, 2. Flavors are communicated via colorful cigarette packs, flavor …
many other countries1, 2. Flavors are communicated via colorful cigarette packs, flavor …